Rapper Kid Cudi Lives His Best Life in Calvin Klein’s Fall 2023 Campaign

Kid Cudi was one of many famous faces to star in Calvin Klein’s Fall 2023 campaign. Shot by Inez & Vinoodh, you’ll see the entertainer in a playful and confident manner through the lens of Calvin Klein.

It’s not often that the “Day ‘n Night” rapper pops out, especially not in this way. So, it is refreshing to see him step out in such a relaxed state while showing off his modeling skills.

Each talent’s individual world is amplified through unique environments and curated soundtracks for images and videos grounded in reality, yet larger than life. Taken separately, each scene tells a story of empowered confidence; as a whole, the campaign artfully embodies different facets implicit in the brand. Kid Cudi expresses his carefree creativity in Calvin Klein underwear and jeans, as he lives his best life while sitting poolside.

The Fall 2023 collection reinforce the Calvin Klein design codes of minimal, modern, and sensual. This season, across underwear, jeans and apparel, presents elevated pieces essential to every wardrobe and lifestyle. Classic silhouettes are updated with new fabrics and refreshed fits, and are complemented by the latest Klein jewelry and eyewear. The result is an expression of effortless style connected to the way we live our lives today.

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Updated: August 15, 2023 — 12:02 pm